Bobbi Rebell, CFP®, CFT™

Chief Financial Education Advisor, Accredited Debt Relief

Certified Financial Therapist™ | Personal Finance Expert. Author & Former Global Business News Anchor

Bobbi Rebell is a CFP® professional and Certified Financial Therapist™ who has spent more than two decades helping people understand money and act on it. She is the founder and CEO of Financial Wellness Strategies and the author of two books on personal finance. As Chief Financial Education Advisor at Accredited Debt Relief, Bobbi helps people carrying debt understand their options clearly enough to choose the right one.

An Advocate for Practical Financial Education

Bobbi's work is built on a straightforward idea: most money advice focuses almost exclusively on the math, but the real obstacle is usually behavior. Her writing connects the psychology behind financial decisions with the practical steps that actually move people forward — accessible, judgment-free, and aimed at helping readers act rather than just understand.

That approach matters especially in debt relief, where people often arrive overwhelmed and looking for support. Bobbi's role at Accredited Debt Relief is to make the options clear: what each path involves, who it fits, what it costs, and how to decide. She draws on more than two decades as a journalist covering credit behavior, financial resilience, and rebuilding strategies after debt, first as a global business news anchor and personal finance columnist at Thomson Reuters, and in earlier roles at CNBC, CNN, and PBS.

Education & Professional Certifications

Bobbi holds a CFP® certification and is a Certified Financial Therapist™ — a combination held by relatively few practitioners, pairing technical planning expertise with training in the behavioral side of money decisions. She received her Certificate in Financial Planning from New York University and is a graduate of the University of Pennsylvania.

Media Placements

Bobbi is frequently quoted in the media as a money and parenting expert. Her commentary has appeared in The Wall Street Journal, The New York Times, The Washington Post, Business Insider, CNN, Yahoo Finance, Harvard Business Review, and U.S. News & World Report, as well as Consumer Reports, AARP, Time, Newsweek, USA Today, New York Magazine, the New York Post, CNBC, MarketWatch, Money, Cosmopolitan, Parade, Fox News Channel, Fox Business, Oprah.com, MSN, and Today.com — along with hundreds of appearances on national and local television, radio, and podcasts.

She is the author of Launching Financial Grownups: Live Your Richest Life by Helping Your (Almost) Adult Kids Become Everyday Money Smart and How to Be a Financial Grownup: Proven Advice from High Achievers on How to Live Your Dreams and Have Financial Freedom..

Areas of Expertise

At Accredited Debt Relief (a debt relief provider that has helped more than 1.3 million people and resolved over $15 billion in debt) Bobbi contributes editorial content, video, and original consumer research. Her core areas of expertise include:

• Evaluating and comparing debt relief options
• The behavior and psychology behind money decisions
• Family and multigenerational money conversations
• Financial planning through major life transitions
• Making complex financial decisions understandable and actionable

Outside of Work

Bobbi is based in Florida. Beyond her writing, she is a financial educator, speaker, conference host, and moderator, and leads financial wellness workshops for teams and organizations through Financial Wellness Strategies, where she is founder and CEO.

Website | LinkedIn

Bobbi's articles on this site reflect her own research and expertise. For personalized financial advice, consult a licensed financial professional.

Certified Financial Planner Board of Standards Center for Financial Planning, Inc. owns and licenses the certification mark CFP® in the United States to Certified Financial Planner Board of Standards, Inc., which authorizes individuals who successfully complete the organization's initial and ongoing certification requirements to use the certification mark.